Search Engine Optimization entries

Check out my new chiropractic marketing video:

You are hearing so much about video marketing right now.  Why because these marketers understand where the future is. I interviewed one chiropractor who has 400 testimonials on video. How??  just carry a little video camera with you at all times. Quantity first, then quality… Just get some footage taped that is step one. Then [...]

70% of online consumers have said they use the Internet to research everyday grocery products. (Prospectiv, January 2008) Brands with the highest “social media activity” (includes reviews) increased revenues by as much as 18%. (Media Post News, July 2009) Over half (51%) of consumers are using the Internet before making a purchase in a shop. [...]

Yelp insider secrets. Ok so today I talked to a Yelp Representative and got to question them about their search results algorithm. What I found out is that their internal search results are controlled by: 1.  Content – this means in Yelp’s case How complete is your business profile?  The more the better period.

Ok So here is an actual client and so you can see results. Here are some TIPs that you can use for free to get some results yourself. So to be number one on the search engine your site will need a combination of good content or volume (ie number of pages) but you have [...]

Google announced a deal where they will serve twitter tweets in there search results. The key is you getting the content you want to show for out there. However… My understanding and only time will tell but based on the google briefing… tweets will only show in search results of people that follow you. So [...]

As seen in the news recently www.socialmailer.com is the Almost FREE chiropractic marketing tool ok ok $1. Check it out. Better yet try it out. It is only a buck! Matt Prados

Ok politics aside. To go viral you have to be interesting or provide value or in this case be controversial. Well here is an example of controversial: Kayne West does something stupid it is all over youtube, blogs etc. It goes SO viral that the President is talking about it! Obama Calls Kayne Names Now [...]

I recently bought something from                    1800petmeds.  A few days later I received an email from them that was customized to me because I have a pug and this great picture was on the email with my dogs name.  Now this isn’t really my pug.  But looks so much like him. I only openned the email [...]

Blog? What?  I’m a doctor… I don’t have time. I don’t know what to write. I, I, I, blah, blah and more blah. Ok doc, if you are reading this saying “I don’t…”, here is the first lesson:

There is tons of hype and coverage on Twitter these days with CNN, Oprah and Obama all on the band wagon. But what does this mean?

Each day I have people call and say, “Ok Matt I have read your site and Services Page and well… tell me more.” Why is this? Because these self proclaimed “gurus” in internet marketing, e-books and

Hello Small Business Owner. Whether you are a Mechanic, Dentist or Chiropractor you have got to get your business onto the internet in proper WEB 2.0 style.

In the Chiropractic profession there are many “snake oil” sales men mixed in with the reputable companies. Some call themselves Gurus, some are Coaches, others are Consultants or some other term. What does it all mean?

Hello. Yesterday Facebook changed something that is HUGE for business marketing. As you should know if you have a product that you are promoting then you should create a business page. Before, these pages really got little help other than just you suggesting it to some friends. Now when you or one of your friends [...]

You can see the blog at SEO Guide There is a growing trend of companies who are building “websites in a box” that are customized for specific industries. For a reasonable cost these companies can provide you with a professional looking site that is also well optimized for search.

If the Leader of the Free World is an Internet Marketer for his business… shouldn’t YOU be an Internet Marketer for YOURS?

Doctors of Chiropractic have been paying out huge sums of money year after year for yellow page ads. The return on those ads has been decreasing every year. What now? Where can you turn to for passive marketing?

I have one simple piece of advice: Start your social networking sites and start blogging! That is your only chance to survive the coming years of this recession. They only way to survive a recession is to sell. The internet sales cycle is: